Smartchoice International

Website Design | Branding

The client

Smartchoice International are a technology recruitment partner.

Partnering with clients and candidates, their focus on relationships allows their multilingual recruiters across the UK and Europe to provide an exceptional, honest and expert service.

The solution

We set to work building a clean, modern brand suitable for multiple audiences.

Multiple brand assets were defined, from iconography to brand shapes to help Smartchoice International be recognisable at every touch point.

Next we built a multilingual WordPress website featuring the brand assets.

The site supports four languages, including unique targeted pages for certain audiences.

Brand assets

The project included custom iconography to represent business sectors, as well as the development of brand assets that can be used across all marketing collateral.


Using the market leading WPML WordPress multilingual plugin, the website handles multiple languages.

It features an intuitive backend, meaning employees can hop in to translate new content easily.

Email signatures

As a growing business with an international team of recruiters, Smartchoice were having a challenge with email signatures.

We worked with them to integrate Exclaimer, and designed a branded email signature that automatically populates from the user’s O365 user profile information.

We can’t wait to hear from you

Whether you have some questions or you can’t wait to get started, get in touch so we can have a chat about what you need and how we can make that happen for you.